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HOW Design Live is where inspiration, community, and creativity converge in a 3-day in-person event that you can’t afford to miss. Founded in 1985, the HOW brand began its life as a print magazine. In 2024, HOW Design Live is celebrating 34+ years of serving the business, creativity and technology needs of creative professionals. At HOW Design Live, you will:

Access to educational sessions and keynotes that will change your thinking, radically improve your work, and build business and marketing skills essential to your job.

Hear powerful keynotes such as Elizabeth Gilbert, Simon Sinek, Malcolm Gladwell and Brené Brown, that represent some of the best creative minds in the world.

Become part of a creative community that embraces every attendee, validates your work, and empowers you to do great things.


 of all stripes seeking to refine their skills, acquire and develop new skills, and have a positive impact on the world through the work they create for their clients, employers or themselves.

At the conference you will fuel your creativity — you’ll produce better design solutions, boost your output and increase your value to your employer.


 and team managers seeking new ways to inspire their staff, collaborate across departments, sell their ideas and replenish their own creative wells.

At the conference you can develop key skills your job requires — you’ll not only develop your design capabilities, but add branding, marketing and business know-how.


in organizations and corporations who want to learn industry-leading strategies, trends and communication tactics from the world’s leading brands.

Our expo allows you to create vital connections — you’ll establish lasting, impactful relationships with everyone from speakers onstage to other designers sitting around you.


(solopreneurs and agency principals) who want to improve the way they manage their firms, expand their marketing and business know-how, and increase their value to clients.

At our expo you can explore products & technologies — you’ll see and test-drive the new tools, products and technologies that can help you produce great work.