Industry News

15 Must Meets at HOW Design Live

15 Must Meets at HOW Design Live

Don’t worry; this isn’t a list of people you need to swap palm sweat with (is shaking hands still a thing?). This is MUCH better.

Perennial favorite Bill Gardner of LogoLounge lore uses HOW Design Live to introduce the 15 trends driving logo design. Twenty years and 300 trends later, it’s time to sneak a peek at the 2022-23 forecast and meet this must-know crop of friends. Walk away from this conference knowing the logo faces behind each of these names as Bill Gardner takes you on a no holds barred tour de force of The Good, The Badass, and The Ugly. Walk away knowing what’s risen to the top of our design vernacular in the last year and why.

Meet the Trends

As the world of identity design continues to evolve, it brings unexpected changes with it. As we watch marks break free of conventional rules, there are bound to be some missteps and masterpieces along the way.

Join LogoLounge Founder Bill Gardner as he debuts this year’s 20th edition of the much-anticipated Logo Trend Report. After reviewing 30,000 logos submitted by thousands of LogoLounge members over the last year and absorbing thousands of major brand updates, some dramatic currents are undeniable. Capture why “Trends Good” and “Trendy Bad,” and how the current trajectory of design could influence the work you do for internal and external clients. Expect the unpredictable – don’t be the one that missed this session.

(Bonus feature: For HOW Design Live only!) Three additional trends not covered in the published report.

Join Bill at his session “The Good, The Badass, and The Ugly” at HOW Design Live on May 24 in the 11:00-11:45 session as he reveals the 20th edition of the LogoLounge Trend Report.

Bill Gardner Photo

Owner and president of Gardner Design (which has produced design and branding work for Cessna, Spirit AeroSystems, Kroger, Hallmark, Cargill Corporation, Busch Gardens, Wichita State University, RedGuard, and many others) and founder of LogoLounge.com – the international, searchable compendium of logos – Bill has authored the affiliated bestselling LogoLounge book series, volumes 1-12.

2022 Logo Trends: The Good, The Badass, and The Ugly
Brace yourself for this fast-paced, intense and pithy design forecast. The world of identity design continues to evolve, bringing unexpected changes with it. As we watch marks break free of conventional rules, there are bound to be some missteps along the way. But at the same time, we’re uncovering new paths that will push our craft even higher.

Join LogoLounge Founder Bill Gardner as he debuts this year’s 20th edition of his much-anticipated Logo Trend Report. Capture why “Trends Good” and “Trendy Bad,” and how the current trajectory of design could influence the work you do for internal and external clients. Expect the unpredictable – this is a session you won’t want to miss!

Join Bill and many other great speakers at #HOWDesignLive2022.
REGISTER TODAY