John McWade is a senior staff instructor at LinkedIn, where he creates educational video courses in the field of graphic design.

A designer, teacher, and author, Mr. McWade in 1985 created PageLab, the world’s first desktop publishing studio, and in 1990 he founded Before & After magazine to teach graphic design to desktop publishers. Before & After taught a generation of designers and was known for its simple beauty, clarity of instruction, and especially its emphasis on design not as decoration but an essential form of communication.

Mr. McWade’s formative background is in printing and publication design, with a specialty in typography. He has authored three books — Before & After Page Design, Graphics for Business, and How to Design Cool Stuff.